Logan Martin Lake Topics: Pontoon boat pricing
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Just a wild guess, but I'd figure around 25-30% between initial dealer cost and MSRP (slightly less on the motor). Then you have assembly, prep, financing, and the cost of doing business. A pontoon sold at MSRP probably yields 10-20% pure profit , depending on factory incentives. If anyone has a REAL answer, let me know if I'm close.....
Don?
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