Hampton Topics: Permanent or weekenders?

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	Name:	roswellric -
	Subject:	Permanent or weekenders?
	Date:	2/8/2013 11:29:51 AM

I'm sure that Russell has done its homework in their developments - for their target market. I was thinking of some of the errors made on the leftover parcels - condiminiums, lower grade single family and other developments.

Most of the stagnation has come from the financial situation that so heavily affected real estate. And you are correct. Economic downturns have affected second homes, most especially the upper end. I would think those homes are typically bought by "small" business owners and I suspect they are holding their cash close to see what's going to happen to the economy. Maybe some are paying up to get deep discounts at other established resort locations?

Attracting permanent folks in numbers is a great way to go but many won't afford new waterfront developments...just access but that should be OK. But they would need amenities.... shopping, access to the lake, golf courses and the like. And of course you would have to really know the buyers and do highly targeted merchandising to them.

But there is the Chicken-Egg problem with attracting permanents. To attract the retail shopping and amenities they expect, you need the population. But you won't get the population until you have the amenities. Great medical is already here at the Russell medical community. Transportation arteries are really good.

Wouldn't you like to see the marketing work the Villages did in Florida. They certainly figured their market out. Cheeck out the link. Probably what you were describing.

URL: The Villages