Lake Allatoona Topics: Attitude of Lake Marinas

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	Name:	Ulysses E. McGill -
	Subject:	Attitude of Lake Marinas
	Date:	5/17/2011 11:22:13 PM

My belief is a "good deal" is in the eye of the beholder. It's not always about price and bottom line is more important to some than others. I think Russell is competitive in the way they like to be competitive. For instance, I use Russell for almost all my building materials. Their contractor pricing is in line with big box suppliers and they give much better service. When it comes to boats and marine equipment, my personal experience has lead me in other directions. I have purchased 12 different watercraft in the last 9 years and none have been from Russell; I gave them a chance, but it never seems to work out. Half of these purchase were on new equipment, and Russell did give me the story about being first in line for service and emergency help (if needed) on the lake.....That was not important to me, but it may be to others. In all cases, I paid anywhere from 20-35% less than any deal Russell was able to make (for a similar or identical product).

Bottom line is that Russell charges a premium for convince. It's for each to decide if that convience is worth the price, or if they can do better elsewhere. Fortunately, we have many choices. In my case, their marinas have been unable to provide what I need other than an occasional part for which I'm willing to pay a premium.